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Lab / Proof / The Revenue Stability diagnostic, run on one company
Recorded walkthrough · 6 September 2026

The Revenue Stability diagnostic, run on one company

One fictional company, Northwind Analytics, taken through the 44-point diagnostic and two of the eight repair engines. Every screen is the real tool, not a mockup.

44bottlenecks scored across seven revenue layers
52 / 100Northwind's composite score, tier At Risk, weakest layer Expansion
13%logo churn, flagged first on the board view
66ssilent recording of the three screens

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Northwind is a $15M ARR analytics company. Its team answers 44 questions across the seven layers that carry SaaS revenue. The instrument scores each layer, finds the weakest, and ranks the repairs worth starting. One click exports the result as a confidential PDF.

The Executive Oversight engine then shows six board numbers against their benchmarks and routes every flag to the engine that owns the repair. Northwind looks healthy on growth, with a Rule of 40 of 44.4 and net revenue retention of 108%, and fails on churn.

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